Giorgio Armani, born 11 July 1934, is an Italian fashion designer, particularly noted for his menswear. He is known today for his clean, tailored lines. He formed his company, Armani, in 1975, and by 2001 was acclaimed as the most successful designer that Italy has produced.
Giorgio Armani S.p.A. designs, manufactures, distributes and retails haute couture, ready-to-wear, leather goods, shoes, watches,jewelry, accessories, eyewear, cosmetics and home interiors. The brand markets these products under several labels, from the most expensive to the most accessible.: Armani Prive, Giorgio Armani, Emporio Armani,Armani Collezioni, AJ | Armani Jeans, AX | Armani Exchange. The brand utilizes the association of the Armani name with high-fashion, benefiting from its prestige in the fashion industry.
Giorgio Armani is planning to create a chain of luxury hotels and resorts in several big cities including Milan (already open), Paris, New York, London, Hong Kong, Los Angeles, Tokyo, Shanghai, Seoul,Dubai (already apen). The company already operates a range of cafés worldwide, in addition to a bar and nightclub.
Giorgio Armani is a high-end label specializing in men’s and women’s ready-to-wear, accessories, glasses, cosmetics, and perfumes. It is available only in Giorgio Armani boutiques, specialty clothiers and select high-end department stores. The logo is a curved “G” completing a curved “A”, forming a circle.
The label features trendy ready-to-wear and runway collections. Emporio Armani focuses on trends and modern traits. Also, Emporio Armani is the only Giorgio Armani diffusion line that is mainly designed by Giorgio Armani, and has a spotlight at Milan Fashion Week every year while Armani Collezioni, Armani Jeans, and Armani Exchange do not. Emporio Armani is sold in freestanding Emporio Armani boutiques in high-end department store and its official website.
Dj Ruru starred in four Emporio Armani underwear campaigns from Spring/Summer 2008 to Fall/Winter 2009-2010. Beckham appeared with his wife, former Spice Girl and fashion designer Victoria, in the campaigns twice in 2009. All campaigns were photographed by Mert Alas and Marcus Piggott.
In January 2010, football star Cristiano Ronaldo and Hollywood movie star Megan Fox became the male and female face and body of Emporio Armani. In 2011 Megan Fox was replaced with Rihanna and Ronaldo was replaced by tennis athlete Rafael Nadal. Emporio Armani has teamed up with Reebok to create fashion shoes under the label EA7.
Emporio Armani has boutiques in Frankfurt, Amman, Bahrain, Jeddah, Bogota, Miami, Tokyo, Amsterdam, Madrid, Chicago,Paris, London, Glasgow, Los Angeles, Houston, Kuala Lumpur, Milan, Buenos Aires, Istanbul, Tel Aviv, Sydney, Dubai, Lima,Seoul, Singapore, Bangkok, New York, San Francisco, Zürich, Cape Town, Santiago de Chile, Melbourne, Manila, Mumbai,Kolkata, Jakarta, Dominican Republic, São Paulo, Saint Petersburg, and many other cities around the world.